

The Rotaract Clubs are a group of young people who are passionate about changing lives in their communities. They meet weekly and participate in various charitable acts.
On 12th May, 2023, I was hosted by the Rotaract Club of Entebbe in my capacity as The Leaders Are Learners Club President.
Leaders are Learners Club is an association that brings together National Water and Sewerage Company (NWSC) staff who are passionate about becoming the best version of themselves through learning various leadership skills.
The 10 key takeaways from my talk include:
- Before you start to build your brand, you need to understand what you want to be remembered for or what legacy are you leaving behind. In order to fully appreciate this, you need to understand yourself and harness the unique individual that is within you.
2. Once you have understood who you are, you can be able to know your niche. This will enable you attract the right people to you and in a place full of commotion, gain a Market Niche.
Importance of personal branding:
3. Personal Branding helps one to stand out and be recognized in Society. Our society is highly competitive and clients, employers are looking for people or companies who can go an extra mile. Personal branding will help one do that.
4. This leads to opportunity as it gives one an edge over others and when a person is looking for something specific, you will be the point of reference.
5. Branding helps you gain trust from your audience. This is because people will look you up or carry out background checks to ensure that you are what you say you are. If your personal brand is strong, then they will want to work with you.
How to grow your personal brand:
6. Define your Brand by Understanding who you are so that you can convey a coherent message.
7. Secure your online presence by starting a blog, you tube channel, Instagram, Facebook page and share content that you want to be identified with.
8. Define your audience and work towards capturing their attention.
9. Think about the future and think about the person you want to be ten years from now. Once you do that start working towards that, if you want to be the best surgeon, starting handing around great surgeons, sharing content on surgery and interacting with like-minded people.
10. Personal branding is easy it just needs one to be consistent and committed to who they want to become.

Written by Adv. Brownie Ebal
For more information on Rotaract Club of Entebbe Airport kindly contact:
https://rotaractclubofentebbeairport.wordpress.com/
For more information on Leaders Are Learners Club kindly contact:
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